Politoys E36 Alfa Romeo Alfasud

The Politoys E36 Alfa Romeo Alfasud is one of the most beloved miniatures from the 1970s, produced by the Italian brand Politoys. Founded in the 1960s in Cantu, Italy, Politoys was known for its detailed scale models that often represented the most iconic cars of their time. The brand later evolved into Polistil, but early Politoys products, such as the E36 Alfa Romeo Alfasud, remain highly sought after by collectors.

The Alfa Romeo Alfasud, the original model miniaturized by Politoys, is a compact family car that Alfa Romeo introduced in 1971. It was the first Alfa Romeo to be produced at the Pomigliano d’Arco factory in southern Italy. The name “Alfasud” refers to this southern production location. The model was revolutionary for Alfa Romeo because of its front-wheel drive and flat-4 boxer engine. It was praised for its handling and elegant design, but was also known for its susceptibility to rust.

The miniature version by Politoys is a faithful representation of the original Alfasud. The model, manufactured in 1:43 scale, is characterized by its sharp lines, realistic details and authentic color schemes. Politoys models from this period were often made of zamac (zinc alloy) and equipped with plastic windows and rubber tires, which made them premium toys at the time.

Original packaging significantly increases the value and collector's aspect of this model. Politoys packaging from the 1970s often featured attractive illustrations or windows that clearly showed the car. A well-preserved example in its original packaging is a rarity and a valuable find for any collector.

This particular model of the Alfa Romeo Alfasud not only reflects an iconic car, but also embodies the high-quality craftsmanship and nostalgia of the golden age of model car production.